English version

hoarding in Advertising & marketing topic

From Longman Dictionary of Contemporary Englishhoardinghoard‧ing /ˈhɔːdɪŋ $ ˈhɔːr-/ noun [countable] British English  1 BBAa large board fixed high on a wall outside on which large advertisements are shown syn billboard American English advertising hoardings2 TBCDa high fence around a piece of land where something is being built
Examples from the Corpus
hoardingBeside the freeway was a huge billboard showing an ad for Ben & Jerry's ice cream.A hoarding shields the still-ruined building where the bomb exploded.The advertisement hoardings, the posters on the buses, the names above the shops - all were in Hebrew.The more sophisticated provincial dealers tried to acquire the new denomination at the end of the year as a means of hoarding.Health professionals and watchdog groups say children are influenced by advertising on hoardings and in newspapers and magazines.In New York, the word is spread on poster hoardings.It rubs hoarding space with Howard Hodgkin, whose paintings sell for a million pounds and more.And when it did, the hoardings stayed wide awake.Past the hoardings, the smell of the market pounced on him.