Topic: ADVERTISING AND MARKETING
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PR
[uncountable]
[uncountable]1BBA the work of explaining to the public what an organization does, so that they will understand it and approve of it 
Many say it was no more than a PR exercise (=something done to make people think something is good).
public relations
Many say it was no more than a PR exercise (=something done to make people think something is good).2PPV British English the abbreviation of
proportional representation
