max‧i‧mize also maximise British English [transitive]
to increase something such as profit or income as much as possible [≠ minimize]
maximize profit/revenue etc
The company's main function is to maximize profit.
to click on a special part on a window on a computer screen so that it becomes as big as the screen [≠ minimize]
to use something in a way that gives you the greatest practical value or the best results:
We need to maximize the space.
maximize opportunities/chances etc
The career center will help you maximize your opportunities.
—maximization noun [uncountable]