cap‧i‧tal‧ize also capitalise British English [transitive]
to write a letter of the alphabet using a capital letter
to supply a business with money so that it can operate
to calculate the value of a business based on the value of its shares or on the amount of money it makes
—capitalization noun [uncountable]
capitalize on somethingphrasal verb
Ecuador has capitalized on its natural beauty to attract tourism.