English version

market research in Trade topic

From Longman Dictionary of Contemporary Englishmarket researchˌmarket reˈsearch noun [uncountable]  BBTa business activity which involves collecting information about what goods people buy and why they buy them They had to conduct market research, then advertise the product.
Examples from the Corpus
market researchSo I called in a market research firm and commissioned a survey of the district.Indeed, read everything carefully, because this package is something new: a policy created by market research.Extensive market research revealed that the site was substantially undervalued and a more realistic figure would be well over £100000.The interviewers who work for market research companies are usually women who wish to work part-time.What are the particular problems in market research of recording respondent attitudes and opinions?On the strength of that market research, they moved to Boston.The market research company said domestic home sales will actually fall 2. 3 percent in 1998.