Topic: TRADE
| Date: | 1200-1300 |
| Language: | Old French |
| Origin: | pris, from Latin pretium 'price, money' |
| |||||||||
price1 S1 W1

1 [uncountable and countable]BBT the amount of money you have to pay for something COLLOCATIONS 
high/low price prices go up/rise/increase/soar prices go down/fall/drop prices fluctuate (=prices go up and down) a price rise/increase a reduction/fall/drop in prices put up/increase/raise prices cut/lower/slash prices (=make them lower) agree (on) a price/fix a price price freeze (=when prices are kept at the same level) price war (=when shops try to have the lowest prices)

high/low price prices go up/rise/increase/soar prices go down/fall/drop prices fluctuate (=prices go up and down) a price rise/increase a reduction/fall/drop in prices put up/increase/raise prices cut/lower/slash prices (=make them lower) agree (on) a price/fix a price price freeze (=when prices are kept at the same level) price war (=when shops try to have the lowest prices)
2 [singular] the unpleasant things that you must suffer in order to be successful, free etc
price of
He's never at home, but that's the price of success.
He's never at home, but that's the price of success.3 used to talk about half the usual price of something, or the actual usual price :
I bought these jeans at half price in the sale.
half/full price
I bought these jeans at half price in the sale.5 whatever the cost and difficulties may be :
She was determined to have a child at any price.
at any price
She was determined to have a child at any price.6 used to say that you would not do something, even for a lot of money :
Sorry, that painting's not for sale at any price.
not at any price
Sorry, that painting's not for sale at any price.7 to give something a financial value :
You can't put a price on what a mother does for her children.
put a price on something
You can't put a price on what a mother does for her children.8 used to suggest that something was not worth achieving because too many bad things have happened as a result :
What price progress?
What price fame/glory etc?
usually spoken
What price progress?11 used to say that you can persuade people to do anything if you give them what they want
everyone has their price
➔ cheap at the price
at cheap1 (8)➔ name your price
at name2 (7)➔ pay the price
at pay1 (9)WORD CHOICE:
cost, costs, price, charge, fee, fareUse cost to talk about paying for services and activities, rather than objects • The total cost of the trip was under $500. • I worked out the cost of the repairs.Your costs are the amount of money you have to spend in order to run a business or to do a particular activity • The shop was not making enough money to cover its costs.Use price to mean the amount of money that you must pay for something in a place such as a shop or restaurant • We are cutting all our prices (NOT costs) by 50% for one day only! • We were shocked by the price of a cup of coffee in London.A charge is the amount you have to pay to have a particular service or use something • For a small charge we will also make your hotel reservations. A fee is the amount you have to pay to enter or join something • The gallery charges no entrance fee. • The fee for membership is £25 per year. It is also the amount you have to pay for a professional service • The lawyer explained her fees.A fare is the amount you have to pay to travel somewhere by bus, train, plane etc • I need some money for my bus fare. • His parents paid his fare to Sydney. ➔ See also cost
