English version

banner ad

From Longman Dictionary of Contemporary Englishbanner adˈbanner ad noun [countable]  
Examples from the Corpus
banner adPart of the screen was taken up by a banner ad for TotalNews sponsor NewsPage, a personalized Internet news service.That banner ad obscured an ad on the Time site for PointCast, which competes with NewsPage.
From Longman Business Dictionary
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