English version

family lifecycle

From Longman Business Dictionaryfamily lifecycleˌfamily ˈlifecycleMARKETING the different stages in people’s lives that influence what they buy, used as a way of dividing the consumer market into different groups. Single people, young married people without children, and married people with children are three of these groupsAdvertisers need to be aware of the stage reached by individuals within the family lifecycle. lifecycle
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