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four Os

From Longman Business Dictionaryfour Osfour Os /ˌfɔːr ˈəʊz-ˈoʊz/ nounMARKETING the four Os used to talk about the activity of marketing a product or service in relation to: OBJECT (the product or service being bought), OBJECTIVES (the reasons for buying a product or service), organization (the person buying the product or service), and OPERATION (the place where it is bought)
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