Longman Dictionary of Contemporary English homepage

patronage

 noun
     
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pat‧ron‧age [uncountable]
1BF the support, especially financial support, that is given to an organization or activity by a patron
2 American English formalDB the support that you give a particular shop, restaurant etc by buying their goods or using their services [= custom British English]
Thank you for your patronage.
3 a system by which someone in a powerful position gives people help or important jobs in return for their support
Definition from the Longman Dictionary of Contemporary English
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