English
English version

product substitution

From Longman Business Dictionaryproduct substitutionˈproduct substiˌtutionMARKETING1when a company starts making or selling one product instead of another, for example because it is more profitable2when people start buying one product instead of another, for example because it is better, more effective etc substitution
Pictures of the day
What are these?
Click on the pictures to check.