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From Longman Dictionary of Contemporary English
Related topics: Trade, American football
punterpunt‧er /ˈpʌntə $ -ər/ noun [countable]  1 British English informalBBTBUY someone who buys a product or service syn customeraverage/typical/ordinary punter The technical details mean nothing to the average punter. You need something to pull in the punters (=attract them).2 British English informalDLG someone who bets on the result of a horse race etc3 DSAthe player who punts the ball in American football
Examples from the Corpus
punterThis means a punter can follow the price movements himself, or obtain up to date prices from his stockbroker.Angry punters demonstrated on the course after the first race, while negotiations went on between track officials and the Tote workers.Gold Cup punter found dead after drinking spree.To many ordinary punters, he's simply the most irritating man in pop.The political punter, though, bets more with his heart than his head.And so the image is important: it keeps the punters on the hook.But it's a good bet that this punter will be back on the course next year.average/typical/ordinary punterTo many ordinary punters, he's simply the most irritating man in pop.In fact, there's so much bonding on stage that it would make the average punter slightly sick.Here, Christie's tightly produced specialist sales are aimed at the discerning buyer to the exclusion of the average punter.The typical punter is a lot more naive than licensed dealers let on.
From Longman Business Dictionarypunterpunt‧er /ˈpʌntə-ər/ noun [countable] British English informal1a person who tries to make money buying and selling shares etc on a financial marketSuch privatisations are aimed more at the general punter than the industrial investor.punters on the commodities and futures markets2a customer or clientWe try to give the punters what they want.For the average punter the most important thing is the price.
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