Longman Dictionary of Contemporary English homepage

window dressing

noun
     
window dressing [uncountable]
1 something that is intended to make people like your plans or activities, and to stop them seeing the true situation - used to show disapproval:
All these glossy pamphlets are just window dressing - the fact is that the new mall will ruin the neighborhood.
2 the art of arranging goods in a shop window so that they look attractive to customers

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